womans face on black background

50 Years of Golf

50 Years of Golf

CLIENT
VOLKSWAGEN MY & SG
YEAR
2024
CATEGORY
Art Direction, Strategy, Execution

This project was a dynamic six-month content creation endeavour at Skunkworks Communications for Volkswagen’s big campaign in 2024 — celebrating 50 years of the Golf. Watch the video here! Spearheading this, I had the pleasure of working closely with marketing executives, copywriters, graphic designers, and video editors. My main task was to manage client’s expectations by art directing the team's creativity while overseeing the project. Grateful for the opportunity.

*Credits to Skunkworks: Yuki Teh, Lyana Bahrin, Mazel Mok, Adeline Wong, Alina Wong, Andrew Guan, Eugene Tan, Eleanor McKenzie, Elysia Goh, Aiman Aizril